Mila Blog

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Author: Richard Gyde Created: Wednesday, April 1, 2009
Observations about Mila Hardware and our industry

As I said in a previous post, I was at a photoshoot recently for the upcoming FIT show advertising campaign.

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Mila’s Technical Manager Strafford Cooke writes a regular Tech Talk column for Glass News magazine keeping our customers and the wider industry up to date with everything which is technical in hardware.

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There’s still almost a year to go until next April’s FIT show, but the marketing campaign is already underway.

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It has been two years since we launched our new Mila logo with our distinctive “DNA” symbol. With this now firmly embedded we believe the time is right to go to the next level in our branding strategy.

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There’s been a bit of Twitter chatter over the past few days about pitting of hardware and the finger is being pointed at hardware produced in China...

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I don’t very often write about products on this blog but we’re creating such a buzz with the launch of our new ProSecure door hinge that I couldn’t resist.

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If you’ve seen the front cover of this month’s Glass & Glazing Products magazine or read the hardware feature in Windows Active, you’ll hopefully have seen our new advertising promoting our brand new ProSecure door hinge.

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I have to say I never thought I’d find a container ship exciting but I’ll confess to a sneaking fascination for The Globe which has featured in a lot of the papers and on TV today...

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Supply Chain Management – it’s much more difficult than it looks!

As someone who spends their life making sure that Mila has what I believe is the best supply chain in the industry, I’ve been watching with interest the problems which some of the UK’s biggest High Street names are currently having with managing their Christmas orders and deliveries.

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Another great night was had by all at last Friday’s G-Awards.  Once again, it was a huge pleasure to be part of such a great occasion and to be celebrating the achievements of this great industry.

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